What would be the next activity after becoming aware?

Your company has discovered that it takes more than high quality, low cost, and differentiation to excel. It also takes speed and flexibility. This calls for a different approach: you are aware that the current process is not delivering acceptable results.

What would be the next activity after becoming aware?
A . Ability to succeed with Scrum
B. Desire to adopt Scrum as a way to address current problems
C. Promotion of Scrum through sharing experiences so that we remember and others can see our successes
D. Transfer of the implications of using Scrum throughout the company

Answer: C