Which of the following would not affect rivalry in a marketplace? Select TWO.

Which of the following would not affect rivalry in a marketplace? Select TWO.
A . industry growth or decline
B . exit barriers
C . switching costs
D . supply chain disruption
E . legislative changes

View Answer

Answer: D, E

Explanation:

Legislative changes wouldn’t affect rivalry in a market as all suppliers would be equally as affected, the same with supply chain disruptions. Factors which do affect rivalry include; industry growth and decline, product differences, brand identity, switching costs, diversity of competitors and exit barriers. These are listed on p.41