A common reason attributed to many partnerships failing is …

A common reason attributed to many partnerships failing is …
A . A bad advertising campaign
B . Not winning every contract they bid for
C . No contract being in place
D . Poor communication

Answer: D

Explanation:

Poor communication leads to misunderstandings, unmet expectations, and conflict, undermining partnerships. CIPS stresses the importance of transparent and regular communication to ensure alignment and success.

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