A company that is focused on customer relationship management is most likely to take which of the following actions for customers who have been profitable over time?

A company that is focused on customer relationship management is most likely to take which of the following actions for customers who have been profitable over time?
A . Reduce the cost of serving them.
B. Target them for higher margin services.
C. Target them for greater attention.
D. Charge them for administrative services used.

Answer: C

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