Which three best practices should the marketer keep in mind while trying to acquire new email subscribers?

A marketer at Northern Trail Outfitters (NTO) has been tasked with growing its email subscriber audience.

Which three best practices should the marketer keep in mind while trying to acquire new email subscribers? (Choose three.)
A . Use explicit opt-in for any new web sign-ups.
B . Set expectations on send frequency and schedule.
C . Tell customers why they want to receive NTO emails.
D . Ask for detailed demographic information.
E . Automatically opt-in all new customers.

View Answer

Answer: ABC