What is the role of this "sponsor"?

Organization’s process improvement activities are sponsored by executive management.

What is the role of this "sponsor"?
A . Providing the long-term commitment, funding, resources, and direction for an effort
B . Ensuring that the strategic orientation is aligned with the operational plan
C . Providing the knowledge and the expertise to apply the BPMM concept
D . Collecting all the needed data to define a performance trend

View Answer

Answer: A