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What tools should be used to accomplish this?
A file is received daily from a data provider to the account SFTP. This file needs to be imported into Marketing Cloud as soon as it arrives. The arrival time of this file varies by several hours from day to day. What tools should be used to accomplish this?A ....
What should the marketer do to prevent this problem?
The website team at North Trail Outfitter has noticed performance issues on the site when the marketing team sends promotional emails. What should the marketer do to prevent this problem?A . Use Delayed Delivery B. Segment email sends by domain. C. Configure Send Throttling.View AnswerAnswer: C
Using measures, what data can a marketer use to segment an audience?
Using measures, what data can a marketer use to segment an audience?A . Geographical Data B. First Name Attributes C. Gender Data D. Open DataView AnswerAnswer: D
Which tool should be used?
The marketing team wants to test various path within journey based on parameters to assess the effectives of a new email campaign. Which tool should be used?A . A/B Testing B. Path Optimizer C. Einstain Engagement ActivitiesView AnswerAnswer: B
How are publication lists used in the Marketing Cloud?
How are publication lists used in the Marketing Cloud?A . To send communication to all subscribers, regardless of opt -in status. B. To manage subscribers in guided and triggered email sends. C. To build dynamic content rules by subscriber type. D. To allow subscribers to opt-down/out instead of unsubscribing from...
What information does the associate need to provide in order for the email to pass validation?
A marketing associate wants to use the Validate button to ensure an email is CAN-SPAM compliant. What information does the associate need to provide in order for the email to pass validation? (Choose 2)A . Profile Center URL B. Company Website URL C. Physical Mailing Address D. Terms and Conditions...
How should the notification be received if the data import is unsuccessful?
Northern Trail Outfitters receive nightly files from its data warehouse to maintain opt-out compliance across multiple marketing platform. These files contain only the previous day's opt-out updates. If a run fails, it must be manually rerun to maintain compliance. How should the notification be received if the data import is...
What should they know about Total Opens?
A marketing manager is looking at the Tracking Overview Tab from a send to an audience of 1000, where the Total Opens are 1000, but the Unique opens are 100. They are excited about having a 100% open rate. What should they know about Total Opens?A . Total opens indicates...
When using Reports in the Marketing Cloud user interface, which three options can be used to deliver the report to the manager?
A marketer needs to share report results with a manager. When using Reports in the Marketing Cloud user interface, which three options can be used to deliver the report to the manager? Choose 3 answersA . Email the report. B. Text a link to the report. C. Notify the manager...
Which action ensures NTO's sending reputation remains intact?
Northern Trail Outfitters (NTO) sends 500,000 emails per month and shares its sending domain and IP with other customers. Which action ensures NTO's sending reputation remains intact?A . Implement an SAP with Private Domain and a Dedicated IP. B. Request three Dedicated IPs to spread out the sending volume. C....
