If the "build-measure-learn" feedback loop helps to minimize risk and enable quick learning, how would designing and running experiments help the team? (choose the best two answers)

If the "build-measure-learn" feedback loop helps to minimize risk and enable quick learning, how would designing and running experiments help the team? (choose the best two answers)
A . To learn as early as possible.
B. To increase efficiency.
C. To satisfy the stakeholders.
D. To validate their hypothesis.

Answer: A,D

Explanation:

An experiment is essentially a test. To get the most out of an experiment you need to identify the hypothesis you are trying to prove. The hypothesis should come from any assumptions you have made in the ideation or from the learnings of any previous experiments. Once you have the hypothesis you can plan how to prove or disprove the theory. This is the experiment. By testing ideas, you can understand how they might perform on a larger scale. You can also learn from your failures and mistakes, and refine your ideas to make them better.

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