What Pardot feature should be used to accomplish this marketing effort?

"LenoxSoft wants to implement an ongoing targeted marketing effort focused on prospects in the high tech industry, with a score over 200, and a grade higher than a B. If a prospect matches this criteria, they want to send a series of emails, add to a list, and notify the assigned sales representative.

What Pardot feature should be used to accomplish this marketing effort?
A . Create an automation rule with rules to segment the prospects and actions send the emails
B. Create a list using a segmentation rule, then use completion actions on a form for the actions
C. Create a static list to segment the prospects, and then schedule email list sends with completion actions
D. Create a complex rule in Engagement Studio to segment the prospects, followed by a series of action steps "

Answer: D

Subscribe
Notify of
guest
0 Comments
Inline Feedbacks
View all comments