What are two possible reasons for this?

A marketer reports that clicks on the main image in an email are not being tracked.

What are two possible reasons for this? (Choose two.)
A . The "Open Tracking for email" option is disabled for the email.
B. The "Click Tracking for email" option is disabled for the email.
C. The Tracking Type on the link is set to "Never".
D. Link tracking is enabled, but the link does not have a Label.

View Answer

Answer: B C

Explanation:

Two possible reasons why clicks on the main image in an email are not being tracked are:

* The "Click Tracking for email" option is disabled for the email. This option is a global setting that enables or disables click tracking for all the links in an email. If this option is disabled, none of the links in the email will be tracked, including the main image link. The developer can enable this option in the Email Configuration menu under Tracking Settings.

* The Tracking Type on the link is set to "Never". This option is a link-specific setting that defines how a link should be tracked in an email. There are three possible values for this option: Always, Never, or Default. If this option is set to Never, the link will not be tracked, regardless of the global setting. The developer can change this option in the Link Properties menu under Tracking Type. The other options are not valid or relevant reasons why clicks on the main image in an email are not being tracked. The "Open Tracking for email" option is a global setting that enables or disables open tracking for an email, which measures how many times an email is opened by recipients. This option does not affect click tracking for links in an email. Link tracking is enabled by default for all links in an email, unless they are explicitly disabled by the global or link-specific settings. Therefore, having no Label on a link does not prevent it from being tracked.

References:

https://experienceleague.adobe.com/docs/journey-optimizer/using/email-channel/configure-email-channel.

https://experienceleague.adobe.com/docs/journey-optimizer/using/email-channel/design-your-email-conten