On which set of KPIs should the community manager focus?

A hair salon supplier wants to create an online community to boost online store sales. The goal is to track trends and showcase products.

Their mission is to become the leading source for style inspiration, which requires them to stay at the forefront of a fast-moving industry and maintain appeal among a mass audience.

On which set of KPIs should the community manager focus?
A . Website traffic Sentiment Audience growth
B. Reach Website traffic Audience growth
C. Reach
Sentiment Website traffic
D. Reach Audience growth
Sentiment

Answer: C

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