Business Partners can earn more margin when they implement certain Plays.

Business Partners can earn more margin when they implement certain Plays.

For example, when IBM Business Partners sell the combination of IBM Cognos and IBM Case Manager OR IBM Optim/Guardium and IBM StoredIQ, this would be called:
A . an Extended Play
B . a Land and Expand Play
C . a Synergy Play
D . a Road to Success Play

View Answer

Answer: C