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Which approach should be used to meet the requirements?
A software company is interested in alerting current customers about upcoming webinars. The company recently published white papers across owned channels. The client’s IT organization has made the following digital investments: - Adobe Audience Manager, Analytics, and Target - CMS, CRM, and email platforms from third parties - An internally...
What should the architect look for in the response to the Adobe Analytics call?
An architect is examining the network traffic on a client’s website to verify that server-side forwarding is working correctly. What should the architect look for in the response to the Adobe Analytics call?A . 2 × 2 image/gifB . asynchronous iframeC . “stuff”D . “SUCCESS”View AnswerAnswer: B Explanation: Reference: https://docs.adobe.com/content/help/en/analytics/admin/admin-tools/server-side-forwarding/...
What should the architect recommend to enable this use case?
A travel company wants to serve a unique website experience on the first page when a Platinum Member returns to the site. - The travel company does not have Adobe Analytics. - The travel company is not using Adobe Target. - The travel company is using a proprietary Site Personalization...
What two requirements should the architect verify prior to making a recommendation?
A company is using Adobe Analytics, Adobe Audience Manager, and Adobe Target and has implemented the Experience Cloud Visitor ID Service. The client wants to customize website content using Adobe Target, based on first-party data including time on site. The company has asked their architect whether they should push segments...
What should the architect look for in the response to the Adobe Analytics call?
An architect is examining the network traffic on a client’s website to verify that server-side forwarding is working correctly. What should the architect look for in the response to the Adobe Analytics call?A . 2 × 2 image/gifB . asynchronous iframeC . “stuff”D . “SUCCESS”View AnswerAnswer: B Explanation: Reference: https://docs.adobe.com/content/help/en/analytics/admin/admin-tools/server-side-forwarding/...
Which AAM capability should be recommended to help expand the customer base for this new product?
An online retailer successfully sold a promotional product on a holiday and decides to begin selling it full-time in the product catalog. Which AAM capability should be recommended to help expand the customer base for this new product?A . Look-alike modelingB . Audience LabC . CRM Data OnboardingD . Media...
Which recommendation should an architect make to the client?
An Adobe Target client recently acquired Audience Manager to manage and activate its audiences in the targeting platforms including Adobe Target. The client is planning to implement Experience Cloud ID service in the next 6 months. The client would like to share the audiences with Adobe Target for an onsite...
Which three technologies should inform the architect’s recommendation to the client?
An architect is reviewing a client’s marketing technology stack to recommend a web implementation approach for collecting real-time first-party online data. The client plans to use Adobe Audience Manager to build rich audiences and activate them. Which three technologies should inform the architect’s recommendation to the client? (Choose three.)A ....
Which approach should the retailer select?
A retailer wants to re-target new site visitors on partner sites through a Demand Side Platform (DSP) to increase ad targeting effectiveness. Which approach should the retailer select?A . In Audience Manager, ingest third-party segment data targeted to converters Create an on-site campaign that offers converters targeted messages and offers...
Which recommendation should an architect make for Traits name taxonomy development?
A large bank needs to develop the taxonomy to manage its assets in the Audience Manager given the following scenario: - Collects site activity data from multiple websites set up for a respective Line of Business (LOB) - Has extensive data available in CRM system on its current customers -...
