AD0-E452 Adobe Audience Manager Architect exam is a hot Adobe certification exam, Exam4Training offers you the latest free online AD0-E452 dumps to practice. You can get online training in the following questions, all these questions are verified by Adobe experts. If this exam changed, we will share new update questions.
A customer wants to update all trait rules in AAM.
Which API sequence should the customer use?
A . GET/traits/ PUT/traits/ic:{integrationCode} POST/traits/validate
B . GET/traits/ PUT/traits/{sid} POST/traits/validate
C . POST/traits/ POST/traits/list PUT/traits/{sid} POST/traits/validate
D . GET/traits/ PUT/traits/{sid} POST/traits/bulk-delete
Answer: A
A client notifies an architect that Declared ID sync is not working when a site visitor authenticates. The architect first checks the AAM Data Source to make sure it is set up properly.
– ID: 543213
– Integration Code: cust_id
– ID Type: Cross Device
– ID Definition: Person
– Data Source Settings (Inbound): Customer ID
After checking the debugging tool, the architect sees the below data points returned upon authenticating on site.
d_cid_ic: 2991c7a7-6fc74f-431jc12
d_jsonv: 1
d_ld_ts=1142144713051
d_mid: 16184299510823404650127548759430712925
Why is the Declared ID sync failing to working properly?
A . The Data Source ID Type should be Cookie and not Cross-Device.
B . The d_jsonv parameter should return a “0” value.
C . The Experience Cloud ID is not enabled.
D . The d_cid_ic parameter is missing the integration code.
Answer: D
An electronics company plans to target audiences on its own web properties and through paid advertising. There are multiple lines of business, each with well-defined strategies for driving results. The architect has recommended a naming convention to make it easier for digital marketers to locate their segments in the Audience Manager UI.
Which segment name meets these requirements?
A . Personal Electronics C Tablets C Cross-Sell Prospects
B . All Electronics C Membership Level C Platinum
C . Advertising C Ad Group 5 C Banner Ad Placement
D . Page Visitors C 30 Day Site Visitors C Product Pages
Answer: A
A large automobile manufacturer needs to enhance their optimization efforts by using data from one of their insurance partners. The manufacturer needs to match their make/model information with the insurance company’s currently insured vehicle, location, and family size.
Which two options could the architect take to enable this relationship? (Choose two.)
A . Activate a data agreement through the Audience Manager Marketplace
B . Create a DSP destination in the automobile and insurance company’s AAM instance to share this data
C . Use an impression pixel on the insurance company’s website to pass site behavior back to the automobile manufacture
D . Privately exchange data with the insurance company via a Second Party agreement
E . Export the automobile manufacturer’s model and safety information for use with the insurance company
Answer: BC
An eCommerce client acquires Adobe Audience Manager as its DMP to personalize content areas on the landing page based on users’ shopping history and ad impressions. The client currently uses Adobe Experience Manager (AEM) for content management. Adobe Target for content personalization, and a non-Adobe Ad server.
Which integration approach is needed to meet these requirements?
A . Real-Time Server-to-Server Integrations
B . Pixels syncs to targeting systems
C . Real-time calls using People core service
D . Server-to-Server Batch Integrations
Answer: D
Explanation:
Reference: https://www.adobe.com/content/dam/acom/au/marketing-cloud/playbook/Adobe-AudienceManager.pdf (54)
An architect is examining the network traffic on a client’s website to verify that server-side forwarding is working correctly.
What should the architect look for in the response to the Adobe Analytics call?
A . 2 × 2 image/gif
B . asynchronous iframe
C . “stuff”
D . “SUCCESS”
Answer: B
Explanation:
Reference: https://docs.adobe.com/content/help/en/analytics/admin/admin-tools/server-side-forwarding/ ssf-verify.html
A company wants to remove specific customers from a single trait using an onboarded batch file.
What prefix and file type should an architect use to accomplish this goal?
A . d_unsegment and a .sync file
B . d_unsid and a .overwrite file
C . d_unsegment and a .overwrite file
D . d_unsid and a .sync file
Answer: B
Explanation:
Reference: https://docs.adobe.com/content/help/en/audience-manager/user-guide/implementationintegration-guides/sending-audience-data/batch-data-transfer-process/inbound-file-contents.html
A travel company wants to segment users based on their activity across a maximum of four devices.
Which Profile Merge Rule should be used?
A . Current Authentication Profile + a Data Source + No Device
B . Last Authentication Profile + a Data Source + Current Device Profile
C . No Authentication Profile + a Data Source + Current Device Profile
D . Current Authentication Profile + a Data Source + Profile Link Device Profile
Answer: B
A global telecommunications company wants to allow its business practitioners to create onboarded traits for onboarded first-party data through Natural Match.
The business practitioners only have access to their own region-specific data sources.
– The Customer ID is synched with Data Source ID: 432145.
– The Latin America Business Practitioner has access to Data Source ID: 761432.
– Adobe Experience Cloud ID is enabled.
– The files are split by each region.
Which design should the architect select to meet these requirements?
A . Use 761432 as the DPID and 432145 as the TDPID in the file name
B . Add a column in the file for Data Source 761432
C . Use 761432 as the DPID in the file name
D . Use 432145 as the DPID and 761432 as the TDPID in the file name
Answer: B
An e-commerce client needs to personalize customer experience on its website. The client plans to use Audience Manager for audience development and activation across website, email, and display media platforms.
The client has made the following investments and cannot make any more technology investments in the next 2 to 3 years:
– Adobe Audience Manager
– developed Content Management System (CMS)
– developed Site Personalization platform that supports API-based integration
– Adobe Campaign
– Adobe Advertising Cloud
– Adobe Analytics
What should a solution architect recommend to this client for experience personalization on the website?
A . Integrate Advertising Cloud with Audience Manager using out-of-the-box integration
B . Integrate Data Management Platform that integrates with client’s existing website CMS and Personalization platform
C . Integrate the in-house developed Site Personalization platform using Adobe Campaign APIs
D . Integrate the in-house developed Site Personalization platform using Audience Manager APIs
Answer: B