Which of the following summary statements upholds integrity in data reporting?

Refer to the exhibit.

Given the following graph:

Which of the following summary statements upholds integrity in data reporting?

A. Sales are approximately equal for Product A and Product B across all strategies.

B. Strategy 4 provides the best sales in comparison to other strategies.

C. While Strategy 2 does not result in the highest sales of Product D, over all products it appears to be the most effective.

D. Product D should be promoted more than the other products in all strategies.

View Answer

Answer: B

Explanation:

Strategy 4 provides the best sales in comparison to other strategies. This is because the total sales for Strategy 4 are the highest among all the strategies, as shown by the black line. The other statements are not accurate or do not uphold integrity in data reporting. Here is why:

Statement A is false because sales are not approximately equal for Product A and Product B across all strategies. For example, in Strategy 1, Product A has more sales than Product B, while in Strategy 3, Product B has more sales than Product A.

Statement C is misleading because it does not account for the difference in scale between the products. While Strategy 2 has the highest total sales among all products, it does not necessarily mean that it is the most effective for each product. For instance, Product D has very low sales in Strategy 2 compared to other strategies.

Statement D is biased because it does not provide any evidence or justification for why Product D should be promoted more than the other products in all strategies. It also ignores the fact that Product D has the lowest sales among all products in most of the strategies.