Where in Ads Manager canbusiness select different creative assetsfor specific placements?
A . Campaign
B. Account
C. Ad Set
D. Ad
Answer: D
Which metric within Ads Manager will help the business determine the success of the campaign?
A business recently delivered an ad campaign with the Brand Awareness objective on the Facebook App
Which metric within Ads Manager will help the business determine the success of the campaign?
A . Amount spent
B. Cost per click
C. Reach
D. Estimated Ad Recall Lift Rate
Answer: D
What action would a business want its customers to take if it selects Conversions as its campaign objective?
What action would a business want its customers to take if it selects Conversions as its campaign objective?
A . Like a post
B. Provide an email address
C. Make a purchase
D. Install an app
E. View a video
Answer: C
How many currencies are allowed in an ad account?
How many currencies are allowed in an ad account?
A . 5
B. 3
C. 1
D. 10
Answer: C
What should a brand use to ensure consistent delivery to the target audience?
What should a brand use to ensure consistent delivery to the target audience?
A . Reach and Frequency
B. Brand Awareness
C. Conversion
D. Auction
Answer: A
Where can people see a boosted post?
Where can people see a boosted post?
A . Audience Network
B . What sApp
C. Messenger
D. Instagram
Answer: D
Which element is required to create a Custom Audience from website visitors?
Which element is required to create a Custom Audience from website visitors?
A . Facebook Shop
B. FacebookSDK
C. Facebook pixel
D. Facebook profile
E. User Cookie
Answer: C
What is the main difference between the Brand Awareness and Engagement objectives?
What is the main difference between the Brand Awareness and Engagement objectives?
A . Brand Awareness optimizes for ad recall white Engagement optimizes for likes/shares/comments
B. Brand Awareness optimizes for likes/shares/comments,while Engagement optimizes for ad recall
C. Brand Awareness optimizes for conversions, white Engagement optimizes for views
D. Brand Awareness optimizes for views, while Engagement optimizes for conversions
Answer: A
If your goal is to generate sales on your website, which Facebook campaign objective should you select?
If your goal is to generate sales on your website, which Facebook campaign objective should you select?
A . Conversions
B. Reach
C. Brand Awareness
D. Traffic
Answer: A
What is a benefit of using Ads Manager to create ads rather than boosting a post directly from a business Page?
What is a benefit of using Ads Manager to create ads rather than boosting a post directly from a business Page?
A . Create an ad from an existing post
B. Preview the ad during ad creation
C. Create campaigns with multiple ads
D. Set a specific time for an ad to run
Answer: C