C_C4H225_11

You want to provide an omnichannel experience to your customers by extending your webshop personalization experience to another channel.

In this context, what is the recommended practice for identifying contacts?
A . Use full name and email address as the unique identifier.
B. Use the same identifier across all channels.
C. Use different identifiers so you can better identify which contacts are coming from the new channel and your website pages.
D. Enable SAP Emarsys Customer Engagement AI to automatically identify unique contacts.

View Answer

Answer: B

A test user received an email with a form to confirm a premium newsletter subscription. The content of the opt-in invitation has a typo: “Yes, I WULD like to receive emails about new products and special promotions.”

Where can you correct this?
A . Management > Form Settings > Opt-in invitation and interests
B. Channels > Email campaigns
C. My profile > Form default language
D. Management > Form settings > General format

View Answer

Answer: A

You want to filter all contacts who made their last purchase on Black Friday .

Which filter is correct?
A . Days since last engagement
B. Spent in the last 24 months
C. Order(s) made X days ago
D. Days since last purchase

View Answer

Answer: D

You are connecting your Magento shop with SAP Emarsys Customer Engagement using the Magento 2 plug-in .

Which of the following scenarios are valid? Note: There are 2 correct Answer to this question.
A . Multiple Magento stores into one SAP Emarsys Customer Engagement account
B. Single Magento store into multiple SAP Emarsys Customer Engagement accounts
C. Multiple Magento websites into one SAP Emarsys Customer Engagement account
D. Single Magento store into one SAP Emarsys Customer Engagement account

View Answer

Answer: A,D

Web Channel displays personalized content on your website .

How many domains can use Web Channel?
A . Two domains are supported.
B. Unlimited domains are supported.
C. One domain is supported.
D. Up to 10 domains are supported.

View Answer

Answer: C

What is the Yahoo complaint feedback loop?
A . It is a tool that enables hard bounces to be automatically recorded in your account as invalid contacts.
B. It is a tool that enables complaints to be automatically recorded in your account as unsubscribes.
C. It is a tool that enables bounces to be automatically recorded in your account as suppressions.
D. It is a tool that enables complaints to be automatically recorded in your account as hard bounces.

View Answer

Answer: B

How can a new API user be set up?
A . An account owner can create an API user in Management > Security Settings.
B. An account owner can create an API user in Management > Predict Data Sources.
C. An account owner can create an API user in Management > User Management.
D. A system operator can use an API endpoint to generate a new user.

View Answer

Answer: A

Which of the following are supported functionalities within the SAP Emarsys Customer Engagement plug-in for Shopify? Note: There are 2 correct Answer to this question.
A . Automated triggering of Shopify e-commerce events as external events in SAP Emarsys Customer Engagement
B. Automated installation of the Web Recommender template in your webshop
C. Automated installation of the Web Extend data collection scripts on your Shopify themes
D. Automated creation of Interactions programs for Shopify events

View Answer

Answer: A,C

You want to import sales data into Smart Insight on a regular basis .

What is the recommended frequency?
A . Real-time
B. Weekly
C. Hourly
D. Daily

View Answer

Answer: D

In January you will want to target contacts who signed up in store during the festive holidays, so you want to segment by the registration source and the registration date .

What field types do you need to create? Note: There are 2 correct Answer to this question.
A . Date
B. Single choice
C. URL field
D. Multi choice

View Answer

Answer: A,B