In a Prioritize component, the best action can be determined based on the value of
A . Customer,Value
B . Propensity
C . Average Margin
D . Customer.Income
Answer: A
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In a Prioritize component, the best action can be determined based on the value of
A . Customer,Value
B . Propensity
C . Average Margin
D . Customer.Income
Answer: A
The process of importing a third-party predictive model into Pega is_____________’
A . the; same as importing a Pega predictive model
B . to first convert it into the Pega markup language
C . simpler than importing a Pega predictive model
D . similar to importing an adaptive model
Answer: B
To enable an assessment of its reliability, the Adaptive Model produces three outputs:
Propensity. Performance and Evidence.
The performance of an Adaptive Model that has not collected any evidence is_____________________.
A . 1-0
B . null
C . 0.5
D . 0.0
Answer: D
What happens when you increase the performance threshold setting of an Adaptive Model rule?
A . The number of active predictors increases.
B . The correlation threshold decreases.
C . The performance of the model is increased.
D . The number of active predictors may decrease.
Answer: A
Explanation:
Reference: https://pegasystems2.https.internapcdn.net/pegasystems2/marketing/C-762-StudentGuide.pdf (248)
The Filter component is used to filter________________,
A . adaptive models
B . attributes
C . action
D . customers
Answer: A
The implementation of Next-Best-Action must involve
A . inclusion of third party predictive models
B . defining a prioritization formula using contact policies
C . building a product catalog
D . defining business issue and group hierarchy
Answer: D
Explanation:
Reference: https://pegasystems2.https.internapcdn.net/pegasystems2/marketing/C-762-StudentGuide.pdf
Which component(s) do you use to calculate the average margin of four actions?
A . four Set Property components
B . one Set Property component
C . one Group By component
D . four Group By components
Answer: A
A company wants to simulate decisions that requires large amounts of data. However, the organisation’s live data is inaccessible. Your advice is to use a Monte Carlo data set.
The Monte Carlo method________________
A . enables the company to generate random data for most of its application needs
B . generates data that the company can use as input for adaptive decisioning
C . combines external data sets into a larger data set
D . makes the organisation’s live data accessible
Answer: A
A company uses a Monte Carlo data set containing customer information for testing. They want to extend the data model to include all credit card product usage data. Customers may have multiple cards.
To extend the customer data model with the credit card product usage data, you need to______________..
A . add a Field
B . add a Group
C . merge customer and credit card data
D . create a Provider
Answer: C
The Prioritize component always outputs
A . on arbitrary number of offers
B . top 1 offer
C . top 3 offers
D . all eligible offers
Answer: D
Explanation:
Reference: https://pegasystems2.https.internapcdn.net/pegasystems2/marketing/C-762-StudentGuide.pdf (81)