What is the difference between predictive and adaptive analytics?

What is the difference between predictive and adaptive analytics?
A . Predictive models can predict a continuous value.
B . Predictive models predict customer behavior.
C . Adaptive models use the customer data as predictors.
D . Predictive models have evidence.

Answer: C

Explanation:

Reference: https://pegasystems2.https.internapcdn.net/pegasystems2/marketing/C-762-StudentGuide.pdf