What is the difference between predictive and adaptive analytics?

What is the difference between predictive and adaptive analytics?
A . Predictive models can predict a continuous value.
B . Predictive models predict customer behavior.
C . Adaptive models use the customer data as predict*
D . Predictive models have evidence.

View Answer

Answer: C

Explanation:

The difference between predictive and adaptive analytics is that adaptive models use the customer data as predictors, while predictive models use the customer data as outcomes. Adaptive models learn from real-time customer interactions and update their predictions accordingly. Predictive models use historical customer data to train and validate their predictions.

References: https://academy.pega.com/module/predicting-customer-behavior-using-real-time-data-archived/topic/adaptive-models-overview