The LenoxSoft marketing manager wants to report to the CEO each month the number of new leads generated and what types of assets are generating those new leads.
Identify the Pardot reports and associated KPIs that would provide these metrics. Choose 2 answers:
A . Form Report: Impressions
B. Lifecycle Report: New Prospects Created
C. Form Report: Conversions
D. Form Report: Submissions
Answer: B,C
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