The balanced scorecard approach differs from traditional performance measurement approaches because it adds which of the following measures?

The balanced scorecard approach differs from traditional performance measurement approaches because it adds which of the following measures?

I. Financial measures.

II. Internal business process measures.

III. Client satisfaction measures.

IV. Innovation and learning measures.
A . I only
B . II and IV only
C . III and IV only
D . II, III, and IV only

View Answer

Answer: D