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PDX-101 exam

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What step type would be used in engagement studio to add prospects to another engagement studio program's recipient list?

What step type would be used in engagement studio to add prospects to another engagement studio program's recipient list?A . RuleB . EndC . TriggerD . ActionView AnswerAnswer: D Explanation: According to the Salesforce documentation, the step type that would be used in engagement studio to add prospects to another...

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What insight does this report provide the template designer?

LenoxSoft’s email template designer has been tasked with driving more engagement with the company’s email content. They want to use the Click-Through Rate report to see which links prospects clicked. What insight does this report provide the template designer?A . Email clicks on the text version of the email are...

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Administrators can reset passwords for users

Administrators can reset passwords for usersA . TrueB . FalseView AnswerAnswer: A Explanation: According to the Salesforce documentation, the answer is true. Administrators can reset passwords for users. An administrator is a user who has the highest level of permissions and access in Marketing Cloud Account Engagement, and who can...

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Which asset needs to be created first m order for a user to send a prospect a one-to-one email?

Which asset needs to be created first m order for a user to send a prospect a one-to-one email?A . AutoresponderB . Engagement studio program emailC . Email templateD . List emailView AnswerAnswer: C Explanation: According to the Salesforce documentation, the asset that needs to be created first in order...

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A Prospect is a Visitor who has submitted an email address through a form or landing page on your site.

A Prospect is a Visitor who has submitted an email address through a form or landing page on your site.A . TrueB . FalseView AnswerAnswer: A Explanation: A prospect is a visitor who has submitted an email address through a form or landing page on your site. This is the...

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What is the recommended way to identify these prospects to export to .csv?

A Marketing Cloud Account Engagement administrator wants to export a .csv of prospects that purchased a certain product within the last year. The product is captured in a Product Name field on the prospect record. The company’s product will soon be changing names, therefore they need a one-time export of...

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If the wait time for the step remain at 5 days, what day of the designated 5 days of wait time would the prospect be on when the program is restarted?

A project is on day 3 of a step with a designated wait time of 5 days. The engagement studio program is then paused for 1 day and restarted. If the wait time for the step remain at 5 days, what day of the designated 5 days of wait time...

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What Information does the tooltip above each step on the engagement studio program report provide?

What Information does the tooltip above each step on the engagement studio program report provide?A . High-level metrics only for prospects waiting to complete each stepB . High-level metrics only for prospects who have completed the stepC . High-level metrics only for prospects who left the program at each stepD...

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What are the benefits of warming up an IP address?

What are the benefits of warming up an IP address?A . Increase DeliverabilityB . Avoid IP BlacklistingC . IPs don't work well when coldD . Build up email reputationView AnswerAnswer: A, D Explanation: Warming up an IP address is the process of gradually increasing the volume of emails sent from...

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What action will occur in Marketing Cloud Account Engagement?

A new Lead record is created in Salesforce without an automatically email address and the Salesforce connector is set to automatically create prospects In Marketing Cloud Account Engagement. What action will occur in Marketing Cloud Account Engagement?A . A new visitor record will be created.B . A new Account will...

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