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PDX-101 exam

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If Salesforce has a custom field of the same name on Leads & Contacts where does Marketing Cloud Account Engagement pull the field name from?

If Salesforce has a custom field of the same name on Leads & Contacts where does Marketing Cloud Account Engagement pull the field name from?A . Lead fieldB . Contact fieldView AnswerAnswer: A Explanation: According to the Salesforce documentation, if Salesforce has a custom field of the same name on...

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What explanation do you give as to why the actions did not occur?

A client submits their Marketing Cloud Account Engagement form to test the form's completion actions. After they submit the form, none of the completion actions are applied to their prospect record. What explanation do you give as to why the actions did not occur?A . The client has a visitor...

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How can a visitor convert to a prospect?

How can a visitor convert to a prospect?A . Viewing an embedded formB . Visiting a tracked websiteC . Submitting a form on a landing pageD . Receiving a marketing emailView AnswerAnswer: C Explanation: The way a visitor can convert to a prospect is by submitting a form on a...

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Which two requirements must be met in order to have both e Lead end a Contact field sync with the same Marketing Cloud Account Engagement prospect field? Choose 2 answers

Which two requirements must be met in order to have both e Lead end a Contact field sync with the same Marketing Cloud Account Engagement prospect field? Choose 2 answersA . The Lead and Contact fields must have the same API name.B . The Marketing Cloud Account Engagement field must...

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What is the first step the user must take In order to make this change?

A user needs to change which email template is used in a running engagement program. What is the first step the user must take In order to make this change?A . Copy the original Engagement ProgramB . Change the wait time for the templateC . Delete the old sent emailD...

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Which adheres most closely to email sending best practices?

Which adheres most closely to email sending best practices?A . When possible, send emails on Monday mornings in order to stay top of mind throughout the week.B . Establish a consistent, predictable cadence for your email communications.C . Send plain text only emails in order to increase engagement rates.D ....

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Based on this link’s format, why wouldn’t it have been re-written for tracking?

LenoxSoft’s Marketing Manager notices that clicks on the email link www.lenoxsoft.com aren’t being counted in the list email report. Based on this link’s format, why wouldn’t it have been re-written for tracking?A . The link should start with http or https to be automatically re-written.B . The link should contain...

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What is one way a sales rep can convert a visitor to a prospect?

What is one way a sales rep can convert a visitor to a prospect?A . The sales rep gives the visitor a phone call.B . The sales rep increases the visitor s score to 100.C . The sales rep manually associates the visitor with a prospect.D . The sales rep...

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How does the marketer satisfy this request?

A marketer receives a request to permanently delete a prospect from Marketing Cloud Account Engagement. How does the marketer satisfy this request?A . The marketer archives the prospect, but cannot permanently delete their data.B . The marketer deletes the prospect in Salesforce, which then permanently deletes the prospect in Marketing...

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How could the marketer accomplish this?

A marketer wants to create different Marketing Cloud Account Engagement lists to correspond with the different stages of the buying cycle. When an Opportunity stage changes in Salesforce. the prospect list membership automatically updates to reflect that m Marketing Cloud Account Engagement. example, if an opportunity moves from Negotiations to...

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