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Marketing Cloud Account Engagement Specialist exam

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Where on a prospect record would you look to see if a prospect had registered for a webinar?

Where on a prospect record would you look to see if a prospect had registered for a webinar?A . ContentsB . InsightsC . Prospect ActivitiesD . Custom FieldsView AnswerAnswer: C Explanation: According to the Salesforce documentation, the place on a prospect record where the user would look to see if...

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How could the marketer accomplish this?

A marketer wants to create different Marketing Cloud Account Engagement lists to correspond with the different stages of the buying cycle. When an Opportunity stage changes in Salesforce. the prospect list membership automatically updates to reflect that m Marketing Cloud Account Engagement. example, if an opportunity moves from Negotiations to...

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Based on this link’s format, why wouldn’t it have been re-written for tracking?

LenoxSoft’s Marketing Manager notices that clicks on the email link www.lenoxsoft.com aren’t being counted in the list email report. Based on this link’s format, why wouldn’t it have been re-written for tracking?A . The link should start with http or https to be automatically re-written.B . The link should contain...

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What three items should they check for in order to successfully save their email draft?

A user is experiencing errors when trying to save their email. What three items should they check for in order to successfully save their email draft? Choose 3 answersA . The email contains a text versionB . The email contains at least one variable tagC . The email uses dynamic...

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What is the recommended way to identify these prospects to export to .csv?

A Marketing Cloud Account Engagement administrator wants to export a .csv of prospects that purchased a certain product within the last year. The product is captured in a Product Name field on the prospect record. The company’s product will soon be changing names, therefore they need a one-time export of...

September 14, 2024 exams Marketing Cloud Account Engagement Specialist V1 Marketing Cloud Account Engagement Specialist exam No Comments READ MORE +

Completion Actions are retroactive.

Completion Actions are retroactive.A . TrueB . FalseView AnswerAnswer: B Explanation: Completion actions are not retroactive and will only apply to prospects who complete the chosen action moving forward. Completion actions will fire each and every time a prospect takes the chosen action, except for when changing the prospect’s Marketing...

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What Information does the tooltip above each step on the engagement studio program report provide?

What Information does the tooltip above each step on the engagement studio program report provide?A . High-level metrics only for prospects waiting to complete each stepB . High-level metrics only for prospects who have completed the stepC . High-level metrics only for prospects who left the program at each stepD...

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What step type would be used in engagement studio to add prospects to another engagement studio program's recipient list?

What step type would be used in engagement studio to add prospects to another engagement studio program's recipient list?A . RuleB . EndC . TriggerD . ActionView AnswerAnswer: D Explanation: According to the Salesforce documentation, the step type that would be used in engagement studio to add prospects to another...

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How should the Marketing Manager accomplish this?

A Marketing Manager wants to send out an email to a list of prospects that are assigned to several different sales raps. Some of these prospects are syncing with Leads. In Salesforce, and some are syncing with Contacts. Each prospect should receive the email from their prospects assigned rep. How...

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Which asset should be applied during the creation of the Marketing Cloud Account Engagement landing page to accomplish that goal?

A Marketing Cloud Account Engagement administrator has pre-existing HTML that they want to use to build their landing page in Marketing Cloud Account Engagement. Which asset should be applied during the creation of the Marketing Cloud Account Engagement landing page to accomplish that goal?A . Dynamic contentB . Custom redirectC...

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