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Which two activities can automatically increase a prospects score using the default scoring model? Choose 2 answers
Which two activities can automatically increase a prospects score using the default scoring model? Choose 2 answersA . A prospect being converted from a Lead to a ContactB . A prospect sending an email to their assigned userC . A prospect clicking on a tracked link in an emailD ....
Form or Form Handler? I need data de-duplication in the CRM.
Form or Form Handler? I need data de-duplication in the CRM.A . FormB . Form HandlerView AnswerAnswer: A Explanation: Marketing Cloud Account Engagement forms are the best option if you need data de-duplication in the CRM, such as Salesforce. Marketing Cloud Account Engagement forms can automatically match and update existing...
When is a prospect automatically removed from future email sends?
When is a prospect automatically removed from future email sends?A . Soft BounceB . Hard BounceC . Any BounceD . NoneE . After 5 Soft BouncesView AnswerAnswer: B, E Explanation: A prospect is automatically removed from future email sends when they either hard bounce or soft bounce five times. A...
Arrange these events in sequence:
Arrange these events in sequence: A) The visitor is now a prospect. B) A visitor submits a conversion form C) A cookie is applied D) The prospect's activity history is available to view in Marketing Cloud Account Engagement E) Visitors access your company websiteA . ECBADB . EBADCC . CBADED...
What advice do you offer?
Your client is looking for a way to increase the quality of leads that are being passed from marketing to sales. What advice do you offer?A . Only pass on leads that are very active on your site no matter the company profile.B . Implement a blended lead scoring and...
Which adheres most closely to email sending best practices?
Which adheres most closely to email sending best practices?A . When possible, send emails on Monday mornings in order to stay top of mind throughout the week.B . Establish a consistent, predictable cadence for your email communications.C . Send plain text only emails in order to increase engagement rates.D ....
Which is NOT a way to assign a custom role to a user?
Which is NOT a way to assign a custom role to a user?A . Edit an existing Default Role, and it will automatically convert to a Custom Role.B . Assign new users to a previously created Custom Roles during the import process.C . Add a batch of existing users to...
Where would this action be added in order to add the prospect to the specific list?
A marketing user wants prospects to be added to a list when they click on a link in a list email. Where would this action be added in order to add the prospect to the specific list?A . On the 'Sending' tab of the email templateB . On the Testing'...
What is one way a sales rep can convert a visitor to a prospect?
What is one way a sales rep can convert a visitor to a prospect?A . The sales rep gives the visitor a phone call.B . The sales rep increases the visitor s score to 100.C . The sales rep manually associates the visitor with a prospect.D . The sales rep...
What three data points can be found in the prospect's Audits tab to help determine what updates were made?
LenoxSoft conducted a database clean-up project and mass updated their prospects. A few of their prospects were updated incorrectly and they need to investigate what happened. What three data points can be found in the prospect's Audits tab to help determine what updates were made? Choose 3 answersA . The...
