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Marketing Cloud Account Engagement Specialist exam

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What is one way a sales rep can convert a visitor to a prospect?

What is one way a sales rep can convert a visitor to a prospect?A . The sales rep gives the visitor a phone call.B . The sales rep increases the visitor s score to 100.C . The sales rep manually associates the visitor with a prospect.D . The sales rep...

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Form or Form Handler? I need to maintain my current lead flow.

Form or Form Handler? I need to maintain my current lead flow.A . FormB . Form HandlerView AnswerAnswer: B

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Which three things will happen to the prospect?

A visitor clicks on a custom redirect with an action of adding a tag. The visitor them fills out a form and becomes a prospect. The form has a completion action to add the prospect to a list. Which three things will happen to the prospect? (Choose three answers.)A ....

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What are two benefits of the engagement studio tasting experience? Choose 2 answers

What are two benefits of the engagement studio tasting experience? Choose 2 answersA . Evaluating email template options for the programB . Visualizing a prospect's possible pathsC . Understanding the timeline of the programD . Measuring a specific step's performanceView AnswerAnswer: B, D

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By default, which two objects does Pardot write to in Salesforce? Choose 2 answers

By default, which two objects does Pardot write to in Salesforce? Choose 2 answersA . Case recordsB . Opportunity recordsC . Contact recordsD . Lead recordsE . Account recordsView AnswerAnswer: C, D

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In which scenario would a prospect be able to receive the emails in the program?

LenoxSoft has an engagement studio program within a recipient list and a suppression list. A prospect is a member of both the recipient list and the suppression list. In which scenario would a prospect be able to receive the emails in the program?A . The prospect is marked as optad...

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Form or Form Handler? I need total control over my form's appearance.

Form or Form Handler? I need total control over my form's appearance.A . FormB . Form HandlerView AnswerAnswer: B

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How can a prospect's score be changed?

How can a prospect's score be changed?A . Through automation rules.B . Through scoring model changes.C . Through completion actions.D . All of the above.View AnswerAnswer: D

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Where on a prospect record would you look to see if a prospect had registered for a webinar?

Where on a prospect record would you look to see if a prospect had registered for a webinar?A . ContentsB . InsightsC . Prospect ActivitiesD . Custom FieldsView AnswerAnswer: C

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How should the user resolve this Issue?

A marketing user wants to send an email template to a prospect list, but the specific email template Isn't available to choose when sanding a new list email. How should the user resolve this Issue?A . Edit the list to be available for "Email Sanding"B . Edit the email template...

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