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How can a visitor convert to a prospect?
How can a visitor convert to a prospect?A . Viewing an embedded formB . Visiting a tracked websiteC . Submitting a form on a landing pageD . Receiving a marketing emailView AnswerAnswer: C
Which two capabilities are true for completion actions? Choose 2 answers
Which two capabilities are true for completion actions? Choose 2 answersA . Completion actions are applied retroactively.B . Completion actions apply to both visitors and prospectsC . Completion actions cannot be applied directly on a landing page.D . Completion actions do not execute on image file downloadsView AnswerAnswer: C, D
What feature In Salesforce can be enabled to show landing page engagement data on a Salesforce Campaign page layout?
What feature In Salesforce can be enabled to show landing page engagement data on a Salesforce Campaign page layout?A . Advanced Dynamic ContentB . Pardot Activities Visualforce pageC . Engagement HistoryD . B2B Marketing AnalyticsView AnswerAnswer: C
What advice do you offer?
Your client is looking for a way to increase the quality of leads that are being passed from marketing to sales. What advice do you offer?A . Only pass on leads that are very active on your site no matter the company profile.B . Implement a blended lead scoring and...
What is the first step the user must take In order to make this change?
A user needs to change which email template is used in a running engagement program. What is the first step the user must take In order to make this change?A . Copy the original Engagement ProgramB . Change the wait time for the templateC . Delete the old sent emailD...
Based on this link’s format, why wouldn’t it have been re-written for tracking?
LenoxSoft’s Marketing Manager notices that clicks on the email link www.lenoxsoft.com aren’t being counted in the list email report. Based on this link’s format, why wouldn’t it have been re-written for tracking?A . The link should start with http or https to be automatically re-written.B . The link should contain...
What automation tool would effectively achieve this goal?
A form is used to capture prospect data for a yearly conference. The form needs to add prospects to a list after the submit, but it should not retroactively apply actions to prospects that have already filled out the form. What automation tool would effectively achieve this goal?A . Use...
What variable tag must be included in an email to allow prospects to manage their email preferences?
What variable tag must be included in an email to allow prospects to manage their email preferences?A . %%opt_out%% or %%email_preference_center%%B . %%unsubscribe %% or %% email_preference_ center %%C . %%opt_out%% report_spam %%D . %%unsubscribe % or %% opt_out %%View AnswerAnswer: B
Form or Form Handler? I need to be able to edit and change my form directly.
Form or Form Handler? I need to be able to edit and change my form directly.A . FormB . Form HandlerView AnswerAnswer: B
Which two form field options should be enabled?
LenoxSoft has multiple forms containing a "Comments" field on their website. The administrator would like for this field to be visible and empty every time a prospect returns to one of their forms. Which two form field options should be enabled? Choose 2 answersA . Do not prefillB . Always...
