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Marketing Cloud Account Engagement Specialist exam

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What information cannot be displayed as a graph (line or bar) on the dashboard?

What information cannot be displayed as a graph (line or bar) on the dashboard?A . Prospects CreatedB . ConversionsC . Opportunities CreatedD . Opportunities LostE . All ProspectsView AnswerAnswer: A, B

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What is the difference between a visitor and a prospect?

What is the difference between a visitor and a prospect?A . A prospect has an identified email address, while a visitor does not have an identified email address.B . A prospect has an opportunity associated with it. while a visitor does not have an opportunity associated with it.C . A...

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What automation tool should be used to solve this need?

In Salesforce, Contacts are deleted if an Opportunity hasn't been closed in 180 days. As a result, the corresponding prospects are marked as[[crm_deleted]] in Pardot. If the Request a Demo form is completed after that 180 day period, the prospect should be recreated as a Lead. What automation tool should...

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What factors are involved with and determine email deliverability? (Choose 2)

What factors are involved with and determine email deliverability? (Choose 2)A . Sender Policy Framework (SPF)B . Domain KeysC . Sender IDD . WhitelistE . CAN-SPAMView AnswerAnswer: A, B

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Which two requirements must be met in order to have both e Lead end a Contact field sync with the same Pardot prospect field? Choose 2 answers

Which two requirements must be met in order to have both e Lead end a Contact field sync with the same Pardot prospect field? Choose 2 answersA . The Lead and Contact fields must have the same API name.B . The Pardot field must be mapped to the Salesforce field.C...

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What editions of Salesforce can sync with Pardot?

What editions of Salesforce can sync with Pardot?A . Enterprise Edition and lowerB . Standard Edition and higherC . Professional Edition and higherView AnswerAnswer: C

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What type of Information do rule step types look for in engagement studio programs?

What type of Information do rule step types look for in engagement studio programs?A . Prospect InterestB . Prospect behaviorC . Prospect activityD . Prospect criteriaView AnswerAnswer: D

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What are the benefits of warming up an IP address?

What are the benefits of warming up an IP address?A . Increase DeliverabilityB . Avoid IP BlacklistingC . IPs don't work well when coldD . Build up email reputationView AnswerAnswer: A, D

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Form or Form Handler? I need data de-duplication in the CRM.

Form or Form Handler? I need data de-duplication in the CRM.A . FormB . Form HandlerView AnswerAnswer: A

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You can see the score, grade, assigned user and recent interaction within the Insight section of the Prospect Record.

You can see the score, grade, assigned user and recent interaction within the Insight section of the Prospect Record.A . TrueB . FalseView AnswerAnswer: A

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