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Marketing Cloud Account Engagement Specialist exam

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What type of Information do rule step types look for in engagement studio programs?

What type of Information do rule step types look for in engagement studio programs?A . Prospect InterestB . Prospect behaviorC . Prospect activityD . Prospect criteriaView AnswerAnswer: D Explanation: Rule step types in engagement studio programs are used to check the prospect criteria, such as field values, list membership, tags,...

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How should the user resolve this Issue?

A marketing user wants to send an email template to a prospect list, but the specific email template Isn't available to choose when sanding a new list email. How should the user resolve this Issue?A . Edit the list to be available for "Email Sanding"B . Edit the email template...

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Which two assets can they control CSS styling for In Marketing Cloud Account Engagement?

A designer wants to apply LenoxSoft’s styling to assets in Marketing Cloud Account Engagement. Which two assets can they control CSS styling for In Marketing Cloud Account Engagement? Choose 2 answersA . Landing pagesB . Form handlersC . FormsD . Social postsView AnswerAnswer: A, C Explanation: A designer can control...

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Arrange the steps to Access a Prospect Record:

Arrange the steps to Access a Prospect Record: A) Select Prospect B) Mouseover Prospects C) Click Prospect ListA . ABCB . ACBC . BCAD . CABView AnswerAnswer: C Explanation: According to the Salesforce documentation, the correct steps to access a Prospect Record are: B) Mouseover Prospects, C) Click Prospect List,...

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What It the recommended Marketing Cloud Account Engagement asset to use?

A Marketing Cloud Account Engagement administrator wants to use progressive profiling to collect information on a prospect over time. What It the recommended Marketing Cloud Account Engagement asset to use?A . Marketing Cloud Account Engagement landing page without a formB . Marketing Cloud Account Engagement formC . Marketing Cloud Account...

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What is the main difference between automation rules and segmentation rules?

What is the main difference between automation rules and segmentation rules? A . Segmentation rules do not run retroactivelyB . Automation rules do run retroactivelyC . Automation rules run continuously; segmentation rules run once.D . Neither will "unmatched" prospectsView AnswerAnswer: C Explanation: Automation rules and segmentation rules are both types...

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What list email or email template report deliverability metric could indicate an unverified sending domain?

What list email or email template report deliverability metric could indicate an unverified sending domain?A . Forward countB . Hard bouncesC . Skimmed percentageD . Total queuedView AnswerAnswer: B Explanation: The list email or email template report deliverability metric that could indicate an unverified sending domain is hard bounces. Hard...

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What action will occur in Marketing Cloud Account Engagement?

A new Lead record is created in Salesforce without an automatically email address and the Salesforce connector is set to automatically create prospects In Marketing Cloud Account Engagement. What action will occur in Marketing Cloud Account Engagement?A . A new visitor record will be created.B . A new Account will...

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What do spam complaints refer to in an email report?

What do spam complaints refer to in an email report?A . The number of prospects who clicked the unsubscribe linkB . The number of prospects who replied to the email to ask to be removedC . The number of prospects who opted out via the email preference centerD . The...

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On Tuesday, a marketing user scheduled a list email to be sent this Friday, but their manager wants the email to go out tomorrow Instead.

On Tuesday, a marketing user scheduled a list email to be sent this Friday, but their manager wants the email to go out tomorrow Instead. What Is the recommended way to change the scheduled sand data for the email.A . Edit the scheduled email. select Wednesday for the new data,...

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