What are some actions you can do to fix the audience overlap?

A customer has requested you to target high-end market for his new apparel store. He is opening in two months and would like to build awareness to teens. You've done your research and came up with two core/saved audiences: Audience #1 - Age below 20 years - Interest: fashion and...

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What buying option should they use and how should you optimize your campaigns?

Your client is launching a new car nationwide. They've come up with a marketing campaign that contains three different videos. They want to deliver the campaign to a large audience during a specific time frame. What buying option should they use and how should you optimize your campaigns? Choose only...

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Which audiences should you use for the mobile app launch?

You are planning the launch of the new mobile app for PhotoSnap. Your client would like to move current website users to the mobile app and also reach new users. Which audiences should you use for the mobile app launch? Select the three that best apply. Choose ALL answers that...

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What strategies should you follow?

You've been running campaigns for the past couple of month to increase sales by at least 2x, but results are not reaching your objective. Your client recommends giving a 30% discount to see if that is a good incentive for potential customers to buy a new membership and generate results...

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What tools can you use to determine if Facebook Pixel is detecting your event conversions?

Topic 3, Given a scenario, determine when and how to use the Facebook pixel, SDK, and Offline Conversions What tools can you use to determine if Facebook Pixel is detecting your event conversions? (Select all that apply) Choose ALL answers that apply.A . Facebook pixel helperB . Facebook Custom AudiencesC...

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What events should you install on the mobile app in order to build re-marketing campaigns?

When users watch the video explaining how the app works. What events should you install on the mobile app in order to build re-marketing campaigns? Choose only ONE best answer.A . App Launched, Initiated Checkout, Purchased, Spend CreditsB . App Launched, Added Payment Info, Purchased, Completed TutorialC . Added To...

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What are some of the reasons your ad sets are not running?

You've launched two campaigns with five ad sets. Two ad sets are not spending their budget. As a matter of fact, they've only spent $1 of the $50 you placed the budget for each ad set. What are some of the reasons your ad sets are not running? Select all...

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What events should you install on the mobile app in order to build re-marketing campaigns?

When users watch the video explaining how the app works. What events should you install on the mobile app in order to build re-marketing campaigns? Choose only ONE best answer.A . App Launched, Initiated Checkout, Purchased, Spend CreditsB . App Launched, Added Payment Info, Purchased, Completed TutorialC . Added To...

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What strategies should you follow?

You've been running campaigns for the past couple of month to increase sales by at least 2x, but results are not reaching your objective. Your client recommends giving a 30% discount to see if that is a good incentive for potential customers to buy a new membership and generate results...

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What are some tools you can use to troubleshoot your pixel and make sure it's collecting your events properly?

You've recently installed the Facebook Pixel on a new website. You are not sure if the website is detecting your pixel events correctly. What are some tools you can use to troubleshoot your pixel and make sure it's collecting your events properly? (Select 3 that apply.) Choose ALL answers that...

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