Facebook Blueprint 410-101 Facebook Certified Media Buying Professional Online Training
Facebook Blueprint 410-101 Online Training
The questions for 410-101 were last updated at Jan 09,2026.
- Exam Code: 410-101
- Exam Name: Facebook Certified Media Buying Professional
- Certification Provider: Facebook Blueprint
- Latest update: Jan 09,2026
What are some advantages for Facebook Pixel? (Select all that apply) Choose ALL answers that apply.
- A . Track cross-device conversions.
- B . Show to the right people, at the right moment, on the right devices.
- C . Build Core Audiences based on website visitors.
- D . Build audiences based on users who have installed your app.
- E . Unlock additional advertising tools within Facebook.
- F . Evaluate your ROAS.
What are some advantages for Facebook Pixel? (Select all that apply) Choose ALL answers that apply.
- A . Track cross-device conversions.
- B . Show to the right people, at the right moment, on the right devices.
- C . Build Core Audiences based on website visitors.
- D . Build audiences based on users who have installed your app.
- E . Unlock additional advertising tools within Facebook.
- F . Evaluate your ROAS.
What are some advantages for Facebook Pixel? (Select all that apply) Choose ALL answers that apply.
- A . Track cross-device conversions.
- B . Show to the right people, at the right moment, on the right devices.
- C . Build Core Audiences based on website visitors.
- D . Build audiences based on users who have installed your app.
- E . Unlock additional advertising tools within Facebook.
- F . Evaluate your ROAS.
What are some advantages for Facebook Pixel? (Select all that apply) Choose ALL answers that apply.
- A . Track cross-device conversions.
- B . Show to the right people, at the right moment, on the right devices.
- C . Build Core Audiences based on website visitors.
- D . Build audiences based on users who have installed your app.
- E . Unlock additional advertising tools within Facebook.
- F . Evaluate your ROAS.
When users watch the video explaining how the app works.
What events should you install on the mobile app in order to build re-marketing campaigns? Choose only ONE best answer.
- A . App Launched, Initiated Checkout, Purchased, Spend Credits
- B . App Launched, Added Payment Info, Purchased, Completed Tutorial
- C . Added To Cart, Purchased, Completed Tutorial, Added To Wishlist
- D . Achieved Level, Purchased, Completed Registration, Viewed Content E. Purchased, Initiated Checkout, Completed Registration, Rated
When users watch the video explaining how the app works.
What events should you install on the mobile app in order to build re-marketing campaigns? Choose only ONE best answer.
- A . App Launched, Initiated Checkout, Purchased, Spend Credits
- B . App Launched, Added Payment Info, Purchased, Completed Tutorial
- C . Added To Cart, Purchased, Completed Tutorial, Added To Wishlist
- D . Achieved Level, Purchased, Completed Registration, Viewed Content E. Purchased, Initiated Checkout, Completed Registration, Rated
When users watch the video explaining how the app works.
What events should you install on the mobile app in order to build re-marketing campaigns? Choose only ONE best answer.
- A . App Launched, Initiated Checkout, Purchased, Spend Credits
- B . App Launched, Added Payment Info, Purchased, Completed Tutorial
- C . Added To Cart, Purchased, Completed Tutorial, Added To Wishlist
- D . Achieved Level, Purchased, Completed Registration, Viewed Content E. Purchased, Initiated Checkout, Completed Registration, Rated
When users watch the video explaining how the app works.
What events should you install on the mobile app in order to build re-marketing campaigns? Choose only ONE best answer.
- A . App Launched, Initiated Checkout, Purchased, Spend Credits
- B . App Launched, Added Payment Info, Purchased, Completed Tutorial
- C . Added To Cart, Purchased, Completed Tutorial, Added To Wishlist
- D . Achieved Level, Purchased, Completed Registration, Viewed Content E. Purchased, Initiated Checkout, Completed Registration, Rated
When users watch the video explaining how the app works.
What events should you install on the mobile app in order to build re-marketing campaigns? Choose only ONE best answer.
- A . App Launched, Initiated Checkout, Purchased, Spend Credits
- B . App Launched, Added Payment Info, Purchased, Completed Tutorial
- C . Added To Cart, Purchased, Completed Tutorial, Added To Wishlist
- D . Achieved Level, Purchased, Completed Registration, Viewed Content E. Purchased, Initiated Checkout, Completed Registration, Rated
You’ve recently installed the Facebook Pixel on a new website. You are not sure if the website is detecting your pixel events correctly.
What are some tools you can use to troubleshoot your pixel and make sure it’s collecting your events properly?
(Select 3 that apply.) Choose ALL answers that apply.
- A . You should install the Facebook Pixel Helper chrome extension to verify your pixel event.
- B . You can test your events in the "Events Manager" under your Business Manager C. You should check your campaigns to see if they are showing events.
- C . You can track events and debug your pixel through Facebook’s Analytics dashboard E. You should install a second pixel and make sure it works properly